Brand: Broth mix Aji-ngon (Ajinomoto Vietnam) Agency: Hakuhodo Vietnam
Artist: Shira Le, Truc Nhi Hoang, An T. Pham
In January 2020, we had a chance to collaborate with Hakuhodo agency to develop a illustration serie that includes 18 pictures visualized about the original spirit of Tet and other special occasions in Vietnam.
This serie was finished in just about 2 weeks included idea, concept and final visual process.
It's quite a rush to meet the deadline but we did put a lot effort in bringing the familiar habits, activities, utensils of Vietnamese people into these pictures.
These are used for contents of brand's social page and table calendar 2020.